No!  The free version of Elephant App comes with three of the most common healthy habits pre-installed, and ability to have up to 10 reminders (15 if you invite a friend to download the app) included.

However, if you want to be able to add any reminder of your choice, you must unlock all functionality  – including up to 60 reminders a day and the ability to have multiple reminders sent with our Shuffle feature – all for a one-off payment.
We have set the payment at the least amount possible in order to make the app as useful/available as possible while hopefully covering our development costs.